We are excited to announce the promotion of a new Director and two Senior Associates at LandDesign. Over the last decade, we have made significant strides to strengthen our practice, explore new services, and advance internal innovation, and have invested in growing individuals whose expertise and passion aligns with these goals. We are proud to recognize Kristen Sweatland, PLA, Matt Weschler, PE, and Brian Frederick, PLA, for their Senior Leadership promotions.
LandDesign President Rhett Crocker says, “As the firm grows, we all grow.” The promotion of Kristen to Director and Matt and Brian to Senior Associate is a testament to their dedication to advancing the LandDesign brand by elevating our work and process.
Kristen Sweatland, PLA is a practice leader in our Orlando office who specializes in public and private development. As a well-rounded landscape architect, Kristen provides expert guidance on design execution and project management in nearly all market types, including hospitality, residential, public open spaces, and commercial development. Her commitment to client experience and the exceptional delivery of our services is most reflected in her ongoing relationships with premier clients, including Tavistock Development Company, Walt Disney, and Universal. Kristen’s leadership extends beyond project execution to mentoring growing LandDesigners, reinforcing our commitment to design excellence within our Orlando office.
Matt Weschler, PE began his LandDesign career as a civil engineer who found a passion for active transportation. While pursuing his Masters in Geography, he began exploring the capabilities of GIS analytics and programming to enhance our approach to bike/ped infrastructure planning and design. Matt’s perspective and expertise has advanced mobility-oriented projects like The Seam, SouthPark Vision Plan, and Ballantyne Reimagined. Furthering his advocacy for mobility in the Charlotte region, Matt serves on the City of Charlotte Bike Advisory Committee, currently serving his second term.
Brian Frederick, PLA recognized the opportunity to advance the use of digital design programs in our practice. He joined our Design Technology team to provide guidance on the implementation of tools and software specific to landscape architecture and civil engineering collaboration. Brian’s leadership in our Revit discovery and data-driven design efforts, along with his development of technology training programs, have elevated our firm’s capabilities, ensuring we remain at the forefront of industry standards and innovations.
